Post by account_disabled on Dec 27, 2023 3:01:22 GMT
Presence of your brand there and when these micromoments take place makes your brand chosen by customers not just seen. The use of these micromoments within a digital marketing strategy perfectly merged with an effective SEO strategy gives a company the chance to meet the needs of consumers at the perfect moment and contributes to helping them move forward in the purchase process towards the decision stage.
Buyer Journey is increasingly pragmatic. Think about it. The phones that we use every day have instructed us to expect that the brands to immediately offer what we were looking for when we were Phone Number List looking for something specific. We no longer rely only on long browsing sessions to make purchases. We simply remove the smartphone from the device and make informed decisions while chatting with friends or family during lunch or when standing in line for morning coffee.
Although mobile devices are driving this change this phenomenon has much deeper implications affecting the entire Buyer Journey of consumers on all screens devices and channels used by them. For example in the case of consumer behavior in retail stores customers do not walk around the stores as much but spend more. This is due to the fact that they have already done their homework and determined what they want to buy before entering the respective store.
Buyer Journey is increasingly pragmatic. Think about it. The phones that we use every day have instructed us to expect that the brands to immediately offer what we were looking for when we were Phone Number List looking for something specific. We no longer rely only on long browsing sessions to make purchases. We simply remove the smartphone from the device and make informed decisions while chatting with friends or family during lunch or when standing in line for morning coffee.
Although mobile devices are driving this change this phenomenon has much deeper implications affecting the entire Buyer Journey of consumers on all screens devices and channels used by them. For example in the case of consumer behavior in retail stores customers do not walk around the stores as much but spend more. This is due to the fact that they have already done their homework and determined what they want to buy before entering the respective store.