Post by account_disabled on Jan 6, 2024 4:49:44 GMT
In a somewhat cheeky and provocative tone, designed to connect with people's rebellion in the face of such changing norms due to COVID-19, Vodafone launches its most controversial campaign that puts young people at the center of the pandemic, once again. Created by Ymedia for Vodafone yu, 'We are not irresponsible, we are yu' is the name of this striking campaign that aims to promote good practices among young people thanks to the infinite possibilities of digitalization , and its gigabyte rates unlimited on social networks. The campaign was launched on November 3 in Madrid, making a simple call for attention, but it turned out to be more of a call to responsibility. Young people can be true to themselves and their young spirit without harming others.
A lesson that many young people had already been demonstrating and that Vodafone yu has believed necessary to remember. Vodafone yu, a brand that was born by and for young people , wanted to remind them of the Phone Number List importance of continuing to have fun without losing that responsibility. «At Vodafone yu we have always been on the side of young people and, in these moments when they are in the media spotlight due to the irresponsible attitude of a few, we wanted to draw their attention by making it clear that, thanks to our rates with unlimited gigabytes on networks "They will be able to continue enjoying their passions without breaking any rules and being consistent with the current situation in the country," commented Cristina Barbosa, Director of Image and Brand at Vodafone Spain.
Vodafone Pandemic This campaign, which can now be seen on Vodafone's digital media, radio, outdoor and social networks until December 9, aims to give a message of awareness, but also of recognition to young people who are sacrificing their adolescence and social impulses for the global good, at a time when they are being pointed out as the main culprits of the transmission of the pandemic. That is why Vodafone yu offers you an alternative to continue enjoying friends, family and leisure: live to the fullest with the possibilities of having unlimited gigs on social networks, within a complete offer of 5G mobile rates (contract and prepaid ), convergent and fiber. The campaign has been created by Ymedia's Innovation area and adapted by Sra Rushmore to digital media , social networks and radio, together with the Vodafone team and its Image and Brand department: Cristina Barbosa, Álvaro Barrera, Borja Mengotti, Carola Franco and Álvaro Pintó.
A lesson that many young people had already been demonstrating and that Vodafone yu has believed necessary to remember. Vodafone yu, a brand that was born by and for young people , wanted to remind them of the Phone Number List importance of continuing to have fun without losing that responsibility. «At Vodafone yu we have always been on the side of young people and, in these moments when they are in the media spotlight due to the irresponsible attitude of a few, we wanted to draw their attention by making it clear that, thanks to our rates with unlimited gigabytes on networks "They will be able to continue enjoying their passions without breaking any rules and being consistent with the current situation in the country," commented Cristina Barbosa, Director of Image and Brand at Vodafone Spain.
Vodafone Pandemic This campaign, which can now be seen on Vodafone's digital media, radio, outdoor and social networks until December 9, aims to give a message of awareness, but also of recognition to young people who are sacrificing their adolescence and social impulses for the global good, at a time when they are being pointed out as the main culprits of the transmission of the pandemic. That is why Vodafone yu offers you an alternative to continue enjoying friends, family and leisure: live to the fullest with the possibilities of having unlimited gigs on social networks, within a complete offer of 5G mobile rates (contract and prepaid ), convergent and fiber. The campaign has been created by Ymedia's Innovation area and adapted by Sra Rushmore to digital media , social networks and radio, together with the Vodafone team and its Image and Brand department: Cristina Barbosa, Álvaro Barrera, Borja Mengotti, Carola Franco and Álvaro Pintó.